Political Lives

Political Lives by Chris Wallace

An intimate history of image making and image breaking in national politics.

Behind the Public Persona

Political Lives by Chris Wallace offers a fascinating exploration of how political images are crafted, maintained, and sometimes shattered in Australian national politics. This insightful book takes readers behind the carefully constructed public personas to reveal the real people, strategies, and moments that define political careers.

The Art and Science of Political Image

From media management to personal branding, from triumph to scandal, Wallace examines how Australian political leaders have navigated the complex world of public perception. Through compelling case studies and insider insights, Political Lives reveals the calculated decisions, unexpected moments, and human vulnerabilities that shape how politicians are seen by the public.

Perfect for readers interested in:

• Australian politics and political history
• Media and public relations
• Political leadership and strategy
• Behind-the-scenes political insights
• Image making and reputation management
• Contemporary Australian affairs

Why this book matters: In an age where image often trumps substance, Political Lives provides crucial insights into how political reputations are built and destroyed. Wallace's analysis helps readers understand the machinery behind modern politics and the human stories within it.

Ideal for: Political enthusiasts, students of politics and media, journalists, public relations professionals, and anyone interested in understanding how political images are created and maintained in modern Australia.

Discover the intimate history of image making and breaking in Australian national politics.